Social Media Manager

About the Role

Hay Property Development Limited is a leading real estate and agro-real estate development company in Nigeria, focused on strategic land acquisition, residential developments, land banking, and agricultural investments. We are currently looking for a creative and results-driven Social Media Manager to join our growing team and amplify our digital footprint across multiple platforms.

• Develop and execute comprehensive social media strategies aligned with our business goals, specifically focusing on lead generation for real estate and agro-real estate products.
• Create engaging, high-quality multimedia content tailored for various digital channels including Instagram, Facebook, LinkedIn, and Twitter.
• Monitor social media trends, conduct thorough competitor analysis, and apply market research insights to optimize ongoing campaigns.
• Track, analyze, and report on key performance indicators (KPIs) to measure the success of digital marketing initiatives.
• Manage community engagement by responding to inquiries, building relationships with prospective clients, and maintaining a positive brand reputation online.

• Proven professional experience in social media management, digital marketing, brand management, or a related field within the Nigerian market.
• Demonstrated expertise in developing creative content strategies that translate into measurable business results and quality leads.
• Strong understanding of social media analytics tools and performance tracking methodologies.
• Exceptional written and verbal communication skills, complemented by strong organizational and project planning abilities.
• A proactive mindset with the ability to align creative campaigns with overarching corporate objectives.

• Competitive salary package commensurate with experience.
• Opportunities for professional growth and career advancement within the real estate sector.
• A collaborative, dynamic, and innovative work environment in Nigeria.

Skills