About the Role
GBfoods is a globally recognized FMCG leader committed to delivering optimal nutrition through trusted brands like Jumbo, Gino, and Star. We are currently seeking a dynamic and results-driven Sales Capability Manager to lead the development and execution of our sales capability strategy across Nigeria, ensuring sustainable commercial success through empowered teams and robust processes.
Key Responsibilities- Develop and implement comprehensive sales capability strategies aligned with business growth objectives.
- Design competency frameworks, career pathways, and succession plans for the sales organization.
- Create and deliver targeted training programs covering consultative selling, negotiation, category management, and route-to-market execution.
- Lead onboarding and certification programs to accelerate time-to-productivity for new hires.
- Establish structured field coaching programs for Sales Managers and field teams to drive execution excellence.
- Manage the adoption and optimization of Sales Force Automation (SFA) and CRM tools.
- Analyze sales and CRM data to identify performance gaps and design targeted capability interventions.
- Partner cross-functionally with HR, Trade Marketing, and Finance to measure ROI on capability investments.
- Bachelor's degree in Business Administration, Marketing, or a related field.
- 10 to 14 years of robust experience in Sales, Trade Marketing, Sales Capability, or L&D within the FMCG or Food Manufacturing industry.
- Proven background in senior sales leadership, such as Regional or National Sales Manager roles.
- Deep understanding of the Nigerian Route-to-Market landscape, covering traditional, open, and modern trade channels.
- Demonstrated expertise in designing large-scale training programs and managing training budgets and vendors.
- Competitive salary and performance-based bonus structure.
- Comprehensive health insurance and wellness benefits.
- Opportunities for professional growth and international exposure within a leading global FMCG group.