Marketing Officer

Biomedical Ltd | Kwara, Nigeria

Full-Time Posted today 4 views

About the Role

Biomedical Limited, Nigeria's pioneer manufacturer of intravenous fluids and a trusted indigenous pharmaceutical company since 1978, is seeking a talented and driven Marketing Officer to join our vibrant team. In this role, you will play a crucial part in executing our digital and offline marketing strategies, promoting our innovative and affordable pharmaceutical products, and maintaining our esteemed brand reputation across the healthcare landscape.

Key Responsibilities
  • Manage the company's social media platforms, online presence, and monthly digital content calendars.
  • Create engaging product, corporate, and educational content while coordinating graphics, videos, and photography.
  • Monitor paid digital campaigns, track key performance indicators, and prepare periodic marketing reports.
  • Ensure compliance with pharmaceutical advertising requirements and promptly escalate safety information to the Pharmacovigilance Unit.
  • Coordinate the development and distribution of promotional materials such as flyers, brochures, and banners.
  • Support product launches, exhibitions, conferences, CMEs, and other stakeholder engagement programmes.
  • Conduct market research, competitor intelligence, and customer surveys to support brand positioning initiatives.
Qualifications
  • B.Sc. or HND in Marketing, Mass Communication, Business Administration, Public Relations, Sciences, or a related discipline.
  • Minimum of 1 to 2 years of relevant experience in marketing, digital marketing, promotion, or brand management.
  • Prior experience in the pharmaceutical, healthcare, or FMCG industry will be a distinct advantage.
  • Proficiency in digital marketing, marketing analytics, Microsoft Office Suite, and competitor research.
Benefits
  • Competitive salary package and performance-based incentives.
  • Opportunities for professional growth within a leading indigenous pharmaceutical firm.
  • Comprehensive health and wellness benefits.
  • Collaborative work environment focused on innovation and healthcare excellence.

Skills

Digital Marketing Social Media Management Content Creation Market Research Brand Promotion Marketing Analytics Competitor Intelligence Communication
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