About the Role
Baseline Educational Services (BES) is a leading study-abroad consultancy dedicated to helping Nigerian students achieve their academic dreams through seamless international admissions, expert visa guidance, and comprehensive test preparation. We are currently looking for a persuasive, highly organized Marketing Conversion Officer to attract prospective students, build strategic relationships with schools, and successfully convert enquiries into registered clients.
Key Responsibilities- Promote our comprehensive international admissions, study visa, and test-preparation services to prospective students and parents.
- Promptly follow up on all inbound enquiries through phone calls, WhatsApp Business, email, and in-person meetings.
- Clearly explain our value proposition, address concerns, and guide interested clients seamlessly through the registration and payment processes.
- Conduct outreach visits to secondary and tertiary schools, develop mutually beneficial partnerships, and actively represent BES at student recruitment events.
- Maintain accurate, up-to-date enquiry records and submit regular activity and conversion reports to management.
- Meet and exceed agreed monthly conversion targets while ensuring smooth client handovers to the Admissions and Visa processing teams.
- Minimum of a Bachelor's Degree or equivalent qualification in Marketing, Sales, Business Administration, or a related field.
- Proven experience in marketing, sales, client conversion, or customer relationship management.
- Exceptional verbal and written communication, active listening, negotiation, and follow-up skills.
- Demonstrated ability to build trust and rapport with school administrators, parents, and ambitious students.
- Proficiency in utilizing WhatsApp Business, email clients, spreadsheets, and digital CRM tools for tracking leads.
- High level of professionalism, uncompromised integrity, and a verifiable track record of meeting or exceeding targets.
- Prior working experience in education consultancy, student recruitment, or study-abroad agencies will be a strong added advantage.
- Competitive base salary with attractive performance-based commissions and bonuses.
- Opportunities for professional development and career advancement within the international education sector.
- A collaborative, dynamic, and supportive work environment that values initiative and results.