About the Role
PPC Limited, a leading systems engineering and integration company with over 30 years of excellence delivering turnkey solutions across telecommunications, energy, health, transport, and building management systems, is looking for a strategic Brand and Marketing Manager. In this pivotal role, you will champion our brand equity, spearhead impactful multi-channel marketing campaigns, and directly support our revenue generation efforts by feeding qualified leads into sales pipelines across all business lines.
Key Responsibilities- Develop and execute compelling online, digital, and offline campaigns to build commercial awareness and drive active customer consideration.
- Deploy targeted marketing strategies and promotional activities to successfully penetrate designated operating markets and industry segments.
- Gather and analyze customer and market insights to guide commercial teams and support overarching sales and profitability objectives.
- Maintain comprehensive market intelligence on emerging opportunities, competitor actions, and potential market threats.
- Measure, evaluate, and report the performance and Return on Investment (ROI) of all assigned marketing initiatives to leadership.
- Collaborate closely with internal departments, media partners, Original Equipment Manufacturers (OEMs), and vendors to maximize earned and owned media impact.
- Lead New Product Introduction (NPI) strategies and drive effective product positioning across key commercial business areas.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Proven professional experience in brand management, digital marketing, and strategic campaign execution, preferably within the engineering, technology, or telecommunications sector.
- Strong proficiency in market research, data analysis, ROI measurement, and competitive intelligence gathering.
- Exceptional relationship-building skills with a track record of successful collaboration with media partners, vendors, and cross-functional teams.
- Outstanding communication, project management, and presentation abilities tailored to the Nigerian corporate landscape.
- Competitive salary and performance-based incentive structures.
- Comprehensive health insurance and wellness benefits.
- Opportunities for professional development and career advancement within a market-leading engineering firm.
- A collaborative, innovative, and dynamic work environment in a well-established organization.
Skills
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