About the Role
Whoosh NG is a fast-growing, technology-driven logistics and shipping company dedicated to providing reliable delivery and supply chain solutions to individuals and businesses across Nigeria. We are currently looking for a creative, proactive, and results-driven Content & Social Media Manager to join our vibrant team in Lagos. In this role, you will be the voice of our brand, shaping how our audience perceives our innovative logistics services across multiple digital touchpoints. If you have a passion for storytelling, a keen eye for viral trends, and a knack for turning complex supply chain concepts into engaging digital content, we want to hear from you.
Key Responsibilities- Develop and execute comprehensive social media and content strategies that align directly with company business objectives and growth targets.
- Manage and optimize all active company social media platforms, including Instagram, Facebook, TikTok, LinkedIn, and X.
- Create highly engaging visual and written content, including graphics, short-form videos, reels, carousels, compelling captions, and promotional materials.
- Plan, organize, and maintain a consistent monthly content calendar to ensure steady brand visibility.
- Shoot, edit, and publish high-impact short-form videos and other digital assets that highlight our fast and reliable delivery services.
- Monitor daily social media engagement, respond promptly to comments and direct messages, and actively build a loyal online community.
- Conceptualize and execute creative digital campaigns designed to promote Whoosh NG's logistics and shipping solutions.
- Identify emerging social media trends, relevant content opportunities, and strategic influencer collaborations to expand brand reach.
- Track, analyze, and report on social media performance metrics, preparing detailed weekly and monthly insights reports.
- Collaborate closely with the sales and operations teams to develop targeted content that actively supports customer acquisition, retention, and overall business growth.
- Bachelor's degree in Marketing, Communications, Journalism, Media Studies, or a related field.
- Minimum of 2 to 4 years of proven professional experience managing social media accounts and content creation, preferably within the logistics, tech, or e-commerce sectors in Nigeria.
- Proficiency in smartphone videography and video editing software such as CapCut, Adobe Premiere, or similar tools.
- Basic graphic design skills utilizing tools like Canva or the Adobe Creative Suite.
- Deep understanding of the Nigerian digital landscape, trending social media formats, platform algorithms, and audience behaviors.
- Exceptional copywriting and verbal communication skills with a strong command of English.
- Strong analytical skills with the ability to interpret engagement data and optimize campaigns accordingly.
- Competitive salary package commensurate with experience.
- Opportunities for professional growth and career advancement within a fast-paced tech logistics company.
- A collaborative, dynamic, and innovative work environment with a passionate team.
- Health insurance and other employee wellness benefits.